Engagement — Platform Due Diligence
Code & Co. advises Kennet on the $13M growth investment in Grip, an AI-enabled market engagement platform for virtual and in-person events
Code & Co. advises the investor on the Tech & Product Due Diligence focusing on Grip’s award-winning AI-powered technology, software architecture, product roadmap, and scaling vision.
- Grip offers an AI-powered market engagement platform for virtual and in-person events.
- Kennet is a leading international growth equity firm that invests in high-growth companies in Europe and North America.
- Code & Co. advises Kennet on the Tech & Product Due Diligence of the $13M growth investment.
Founded in 2016, Grip has transformed the way professionals network at industry events, working with the majority of the world’s largest event organizers including Reed Exhibitions, Messe Frankfurt, VentureBeat, and TechCrunch.
With the pandemic serving as a catalyst for the online events industry, Grip’s Market Engagement Platform enables event organizers to create an omnichannel experience, combining various event types across virtual, hybrid, and live to deliver increased networking value and engagement.
Underpinned by its award-winning AI-powered technology, Grip is proven to increase the number of quality interactions at events, creating unique insight and opportunities for organizers to generate meaningful value for their clients.
Kennet is a leading international growth equity firm (ca $1 billion of cumulative funds under management) that invests in high-growth companies in Europe and North America. Kennet supports entrepreneurial technology businesses with expansion capital to accelerate growth and build exceptional shareholder value.
Code & Co. provided Tech & Product Due Diligence and a highly technical risk and opportunity analysis, including an assessment of Grip’s award-winning AI capabilities, sophisticated machine learning features, and data science practices. Besides, Code & Co. validated the company’s tech choices, software architecture, product roadmap, and scaling abilities. This project is the fourth Tech & Product Due Diligence project completed for Kennet in Q4 2020.
This project showcases Code & Co.’s expertise in deep-tech investments and is another example of Code & Co’s strong position as an established technology and product advisor on growth equity & private equity mandates to clients across Europe.